Luxury car marque Jaguar has once more partnered with renowned men’s tailors, Crane Brothers, for a series of stylish and creative initiatives conceived to celebrate the launch of the all-new, class-leading Jaguar XF.


Developed from a clean sheet, using Jaguar’s aluminium-intensive architecture, the all-new XF combines an unrivalled blend of luxury, technology and efficiency to lead the business car segment.

An exclusive launch event showcases the limited edition Jaguar x Crane Brothers tie collection and an all-new XF chauffeur/test drive service for Crane Brothers customers to extend this successful partnership while also highlighting the precision, craft and luxury for which both brands are known.

The new initiatives cement the on-going relationship between Crane Brothers and Jaguar New Zealand following the appointment of Murray Crane as a Jaguar Ambassador in early 2015.


Drawing inspiration from the rich, distinguished heritage of the luxury car marque, the limited edition Jaguar x Crane Brothers tie collection features seven handmade styles in a selection of the finest fabrics such as wool, silk and cashmere.


Featuring British and Donegal tweed in palettes of muted and subdued autumnal tones, the resulting design – which upholds British tradition, but with an unmistakable contemporary twist – is a luxury item that can be worn every day.


Boasting an unrivalled combination of style and substance, the all-new XF is formed around Jaguar’s aluminium-intensive architecture to deliver an utterly seductive blend of design, dynamics and refinement to create a car which offers both excitement and efficiency.


Crane Brothers customers will have the opportunity to experience this head-turning vehicle with the all-new XF chauffeur/test drive service which will offer a door-to-door service to view the AW16 collection at Crane Brothers’ High Street store.


To find out more about the all-new XF visit jaguar.co.nz