Winter Essentials

With winter being well and truly here along with its chilly days, biting winds and plenty of rain (although not as grim as we often expect from this season), it’s not surprising that all the sale racks full of winter garments are starting to look ‘picked over’. What is a bit strange I guess is that due to the fashion world’s weird timing, new season garments are already starting to hit the stores. These aren’t summer, but rather spring styles that we’re starting to see— you see, there are multiple fashion seasons with each having an early, high and late season drop time. 


Given the majority of my shopping clients don’t actually like to shop, they often wait until they can honestly no longer wear what is in their wardrobes before getting in touch. It’s why so many will say “I need everything” when we are making our list together. We  usually have a bit of a giggle as they confess: “I probably should have called last winter!” This really is a great time to be shopping, though. You get the bargains off the sale racks and you get to pick and choose a few new season pieces too which means what you buy can probably carry you through until November—there’s a lot of choice out there! With winter arriving later every year too, many retailers are responding to flat sales by offering storewide savings, meaning your dollars really do go a decent distance. 


My top tip if you’ve left it until now to replenish your winter wardrobe is to make a list. Truly assess what you need to see you through the remainder of the season and do think a little about the fact that warmer days are not too far away. Perhaps think about pieces you can layer for warmth on cooler days but can then transition into spring without having to buy new. Dresses are a perfect example of this—winter warmth can easily be hidden beneath them and a jacket or cardigan can add warmth on top. When the weather warms you can trade your tights and boots for bare legs and trainers. Also consider those pieces you’ve worn on high-rotate that really have seen better days (like jeans) and look to replace these items. A shopping list will save you both time and money as it keeps you focussed. 



Jackie O’Fee is owner of Auckland’s leading personal style consultancy, Signature Style. If you’d like help to get the most out of a mid-season shopping trip Jackie would love to help! Further information can be found on her website: or give her a call on 09 529 5115.