Jo Lloyd’s love affair with cashmere began in her 20s whilst living in New York. Unable to wear wool against her sensitive skin, she was amazed at how soft, light and warm cashmere was to wear.
Did you know that there are standard ratios that make us appear more attractive and that aesthetic practitioners use these to determine how to proportion and beautify a face? So, while we are not trying to make you perfect, we are moving in the direction of beautiful ratios.
Embellish your Autumn wardrobe in our favourite cashmere picks for the month of May.
Keratin is a structural protein found in our hair, skin, and nails. It's also commonly found in styling products to help strengthen hair.
As we consider changes to our Beauty routine, Avène sent us four of their most coveted products for the Verve team to try.









